Spotify Artist Manager
Deliverables
Research & Personas
Usability testing
High-fi Wireframes
Prototypes
My Role
UX Designer
User Research
UI Designer
Year
2024
Team
Solo Project
The Why
The What
This was a solo project I did as a part of my UX/UI transform course, this solo project took three weeks for me to complete. I selected Spotify Artist Manager as my project, with the goal of improving the overall user experience of the Mac based Artist Manager platform.
I selected Spotify Artist Manager as my project, as I have keen interest in music and the brand is known for innovation and pioneering exciting tech, giving me the opportunity to test my UX skills and knowledge on a brand that would be open to innovation.
The How
In this project, I executed the complete design process, beginning with heuristics, user research, and persona development, before generating innovative ideas for new and enhanced features in the Mac-based editor.
My research highlighted that musicians seek more support and personalization, alongside user-friendly management platforms that empower them to manage their image and promote their music and gigs effortlessly.
With these insights in mind, I redesigned the Mac-based manager, focusing on features that facilitate peer connections, revenue management, and engagement insights around their music. The refreshed design combines minimalist aesthetics with glass morphism, resulting in a modern yet intuitive interface that allows users to navigate seamlessly between various functions and features of the platform.
